Your Guide to Navigating the World of Fragrance


Perfumes and scented products can be made using a variety of ingredients, some natural and others synthetic. Here is a Toxin-Free Primer to help you navigate the world of fragrance.

Essential Oils are oils that have been distilled from the flowers, leaves, stems or berries of plants and retain the therapeutic benefit of the mother plant. They are completely natural and un-meddled with by man. Most essential oils are delicate and have a limited shelf life (especially if left in the sun), and they also evaporate within 6 hours of application to the skin.

Fragrance Oils can also be known as aromatic oils or flavour oils. These are usually a blend of synthetically scented oils and essential oils, but they can also be 100% synthesized in a lab. They are usually diluted with a carrier or a solvent such as propylene glycol or mineral oil, both of which are on our Red List of ingredients we will never use.

Companies use the word ‘Fragrance’, ‘Parfum’ or ‘Perfume’ as a ‘catch-all’ term to protect a proprietary blend. Perfume companies invest a lot in developing their scent blends and the government has given them the right to keep the ingredients of their fragrance blends a secret. The problem is that without full-disclosure, you can’t be sure that their blends don’t contain phthalates or other undesirable ingredients commonly found in artificial scents.

You can steer clear of the uncertainty by choosing perfumes and scented products that use 100% natural ingredients and essential oils.

Make Your Own Toxin-Free Perfume

Feb26-Blog-PerfumeDid you know that its not that difficult to blend your own unique fragrance with natural essential oils? Have fun blending different essential oils to create something that no one else has ever created. Keep notes of your recipe so that when you hit on something truly spectacular you’ll know how to replicate it when you run out.  Best of all you’ll know exactly what went into your creation and won’t have to worry that there is anything other than natural ingredients in your concoction.

Making your own perfume will be an exercise in small adjustments. A simple way to start is to choose an oil from each category below and begin blending and sniffing. Blend tiny amounts to begin with until you land on a scent that you find pleasing. Once you’re happy with your scent blend, add 20 parts alcohol to 1 part essential oils to preserve and set the blend and let it sit for 48 hours before using. It’s best if you shake the blend before you apply it to ensure an even distribution of the essential oils and alcohol. You can also add some drops of jojoba oil to thicken the base if you wish.

Perfumers understand that creating a perfume is much like writing a symphony. It requires an artful balance of base notes, middle notes and top notes to manufacture a pleasing scent.

Base Notes
Base notes are your heaviest oils. They come through last but they also linger the longest on the skin. Examples of essential oils that would serve as base notes would be cinnamon, balsam, jasmine, cedarwood, sandalwood, vanilla, clove, and rose.

Middle Notes
Middle notes are used to soften and balance the powerful base notes. Examples of these would be rosemary, lavender, chamomile, marjoram, nutmeg, cardamom and juniper.

Top Notes
Top notes are the essential oils that you smell when a scent first hits your nose. These give the initial impression but then soften as the base notes come through and the delicate top notes evaporate. Examples of top notes would be citrus oils, spearmint, coriander, hyssop, verbena, peppermint, basil, tea tree, and neroli,

5 Everyday Uses for Coconut Oil

Feb24-Blog-CoconutOilCoconut Oil is one of nature’s most versatile, nourishing and delightful smelling oils. It’s good for a body both inside and out. Here are some marvelous ways to use said oil to benefit your body and your life.

…Read More

3 Amazing Oils for Your Skin

Feb24-Blog-AmazingOilsMother Nature provides hundreds of beneficial oils that contain diverse therapeutic benefits for face and body. Check out three of our favourites…

…Read More

Great Home Uses for Eucalyptus Essential Oil

Feb16-Eucalyptus-Blog Great Home Uses for Eucalyptus Essential Oil

One thing is for sure; nothing conjures up the sense of clean like the smell of Eucalyptus.  This powerhouse essential oil not only smells clean it’s also anti-fungal, antibacterial, antiviral and a deodorizer.  What better way to distil that fresh clean aroma throughout your home than with eucalyptus essential oil. Here’s a few favourites:

…Read More

Give Your Sweetheart a Romantic Massage

2015-Feb13-Toxin-FREE-MassageSurprise and delight your sweetheart with a romantic massage this Valentine’s Day. All thumbs? Don’t worry, we’ve got you covered. Here are a few simple tips to create a relaxing and romantic mood and make them putty in your hands.

Nothing sets the mood like candlelight. Use soy or beeswax to keep the atmosphere free from the chemicals often found in paraffin candles. Use a fluffy towel or clean bed linens fresh out of the dryer to provide a warm and soft surface. Make sure the temperature of the room is comfortable and there are no annoying blinky lights or noises from electronic devices. Soft music with a tempo that is slower than your heartbeat will help create a relaxing atmosphere.

…Read More

Check out our New Website!

Feb11-NewWebsite-BlogWe’ve been working hard on creating an online experience that is fresh, exciting, fun to shop, and full of great toxin-free resources and information. We’re excited to announce the official launch of our new website! Visit, explore, learn, shop, and let us know what you think!

And until March 31, if you submit a product review on our new site, you’ll be entered to win a $250 gift card. Contest details are here.

Review a Product and be Entered to WIN a $250 Gift Card!

3PRodcutReviewGot a favourite product, or even one you tried but didn’t like? We’ve got a beauty of a new website and we’d love your help populating it with honest reviews. Share your thoughts and feedback with us and other visitors. Did the Foot Butter change your life? Do you keep a Juicy Cherry Lip Butter in every pocket? We want to know!

It’s easy. All you have to do is visit our new website at, find your product page and you can click to submit your review. You might even be the very first!

Every entry you submit is an entry to the draw.
Draw closes at midnight MST on March 31, 2015

You’re A Sponge…No Really

Did you know that your skin absorbs 21-100% of what you put on it? It’s a big spread, but the point is that your skin always absorbs at least some of what it comes in contact with. That’s why nicotine patches work so well.
Walk backwards in your head…what do you put on your skin everyday? Water, moisturizers, soap, lotion, shampoo, conditioner, face powder, deodorant, toothpaste, lip stick or lip gloss, blush, foundation…need I go on? The average woman puts a dozen products on her skin every day. Men? You’re up there too. It’s a bit shocking when you realize what a cocktail you slather on yourself on a regular basis…and you thought you didn’t have a drinking problem.

Luckily, enough people are starting to pay attention to the fact that there are toxic chemicals in synthetic body care products that are best avoided. Navigating the world of chemicals isn’t easy, but there’s help. You can use the ThinkDirty app to scan the UPC of your body care products and it will give you a safety rating. You can also refer to Gillian Deacon’s book, There’s Lead in Your Lipstick. You are also welcome to ask us if you come across a ridiculous sounding ingredient and want to know what it is.

This is why we do what we do. Wash and moisturize with stuff you don’t have to think twice about, you’ve got enough on your mind.

Golden Milk (Turmeric & Coconut Milk)

Did you know that when you combine Turmeric with Ginger, and Black Pepper, the anti-inflammatory benefits of Turmeric are compounded and more easily absorb? Make this unique and delicious hot drink this winter and enjoy all the benefits.

…Read More