Our natural hair care products were developed with plant-based proteins, gentle natural cleansers, and conditioning oils to give you healthy hair. It’s a totally customized experience based on specific hair type needs: fine, normal or dry. Need help choosing? Consult our FAQ.
The deep, resiny scent of Balsam Fir not only smells amazing—like walking through the forest with fresh brush underfoot—it’s good for you, too. The Balsam Fir (Abies balsamea) is an...
We recently reached out to you on Instagram asking the big question: How has switching to natural changed your life? We had so many incredible responses, it’s a shame we can’t...
We’ve been making natural for over 20 years and while it’s definitely a team effort, our Owner and CEO, Karina Birch, has been grinding to formulate the products you love...
