I’ll Wash Yours If You Wash Mine

February 11, 2010

We’re typically a company that sticks with ‘safe’.  Our products are 100% natural.  I never drop f-bombs (although there is a first time for everything).  During our Winter Celebration Party we went tubing… and wore helmets.  For Valentine’s Day last year we put together a giftset filled with foot products and called it ‘Tickle Her Toes’.  Cute.  And safe.

So this year, we’re dipping a toe into the unknown and venturing into the ‘risque’ with the messaging on our giftsets.   If you come into our stores or go online for a Valentine’s Day giftset, you’ll see her front and centre, and you’ll notice her not so bawdy sister…’Love. Love. Love.”  Just for you Beatles fans.

Why the duality?  Well, we had an internal debate about these sets (as we do with most things) and the vote was split down the middle so we produced both and decided to let you tell us which one you like.

I worked in the Calgary store last thursday and made sure to ask around.  The feedback was unanimous.  People loved “I’ll Wash yours If You Wash Mine”.  Mind you…they were mostly dudes.

Want to help shape the direction of future messages from us? Which is your favorite?



Also in Blog

The Benefits of Turmeric
The Benefits of Turmeric

August 01, 2018

It is well known, at this point, that this little root packs a powerful anti-inflammatory punch.  Turmeric has been used for thousands of years in Traditional Chinese and Ayurvedic Medicine...

Read More
campsite recipes
Camping Recipes

July 31, 2018

You're approaching the campsite at the end of a long day exploring outside sporting a lovely aroma of a sweat, sunscreen, and bug spray. The feet are aching, the tent...

Read More
Different Uses For A Breakout Buster
Different Uses For A Breakout Buster

July 18, 2018

Breakouts - busted! Our Breakout Buster is a cult-favourite that helps to calm and relieve acne spots, cold sores and ease the itch of bug bites. It is blended with...

Read More
Lemongrass Summer Spritzer
Lemongrass Summer Spritzer

July 16, 2018

Warm summer nights call for drinks on the patio outside. We’ve been feeling inspired by the freshness of ingredients like mint from the herb garden and one of our favourite...

Read More