We always put one thing first. Our customers' experience. Whether we're creating new products, keeping your favourites in stock, helping you find the perfect gift, or making sure your order arrives on time, you're at the centre of everything we do.
As Rocky has grown, we've continued to prioritize that experience. We've built bigger spaces, made bigger batches, created new products, and welcomed new people to our teams. We've been intentional about how we grow, making sure that growth is sustainable so we can continue to deliver the experience you expect from us while supporting our teams along the way.
But we've also learned some hard lessons. In recent years, we've taken on more than we could deliver during Black Friday, and we haven't given you the experience you deserve. We know we've let some of you down, and frankly, that's not okay with us.
People come first. Our customers and our teams.
That's why we've made the decision to no longer participate in Black Friday promotions. We want to make sure our teams have the support they need to deliver the experience you deserve, all year long. We're focusing on keeping our shelves stocked, having our stores ready to welcome you, and making sure your online orders arrive on time. We want you to be able to shop with us how you want, when you want.
Thank you for your continued support and loyalty. We look forward to seeing you this holiday season.
-Team Rocky
